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Public engagement has long been recognised as an important part of commercial strategy and ensuring success. When it comes to introducing highly innovative ideas to market this need to actively and effectively engage becomes even more critical. This publication (CAP 1900) provides guidance on how innovators can build in social engagement as a key part of their development strategy.

Status:
Current
Review comment:
-
Version:
1
Version date:
06-Mar-2020
View file:

This publication features in the following series.